My ethos for Rushmere soaps is focused on four non negotiable pillars:

  1. Outstanding customer service
  2. Hand crafted premium soap
  3. Reducing my environmental impact
  4. Vegan & cruelty free

These things are easy to say, so more importantly, what am I doing to achieve them?

Outstanding customer service

As a customer, you aren't just a faceless order number, you actually matter to me as an individual. 

I want you to be 'wowed' by the products and service you receive from me.  

Your order will be packed and shipped out within one working day.  I know for companies like Amazon that is the norm, but for a small business, turn around times can be anything up to a week. But I know how important it is to receive your order as quickly as possible.

Every order, no matter how large or small will receive a complimentary gift along with the items you purchased.

I will happily hand write a personalised message to go into your parcel at no extra cost to you.  That makes it easy to send a gift directly to a loved one.  Most companies either don't offer this service, or at the very least, they charge for it. 

My aim is that you are delighted with your order, but on the rare occasion that something is amiss, I will always sort it out, going above and beyond to make sure you are satisfied.


Hand crafted premium products

I am meticulous about the ingredients that I use, never skimping on quality.  I believe you get what you pay for and using cheap ingredients leads to ...... well you get the picture.  That is why I won't compromise on quality.

I only make in teeny tiny batches and I don’t employ anyone else. 

So every single product is made by me and it won’t reach you unless I am 100% happy with it. 


Reducing my environmental impact

The product packaging

99% of my products are wrapped or packaged in 100% plastic free packaging

The facial oils are almost plastic free, the main container is glass.  But the neck seal has a small area of plastic.  I am trying to source suitable alternatives, but finding something that does the same job is proving to be difficult.


Shipping packaging

Your parcel is shipped in a cardboard box which is wrapped in recycled kraft paper and sealed with paper tape

Packing peanuts are made from starch and are compostable


Planting trees

I pay to plant 25 trees per month in rainforests across the world.  So far I have purchased 1225 trees. 

There is an information page in this section on the website called 'planting trees' where you can see more details about this project.

On the odd occasion if I do need to use a tiny bit of tape to seal something, I have switched over to using Scotch Plant Based, Solvent Free Adhesive tape

I work hard on social media pages to raise awareness of the issue of plastics currently being used everywhere in the bath, body and cosmetics industry (tiktok and instagram).


Vegan & cruelty free

99.9% of the products I make are 100% vegan.

However, just two products in the range use a tiny bit of beeswax.  These are the lip serum and the nail & cuticle serum.  I have tried to substitute a vegan alternative but it affected the quality of the product.  If you are vegetarian these are fine to use, but if you want to completely avoid animal products then these two are not suitable.


It goes without saying that all of the products I make are cruelty free and are never tested on animals.